What is an animated logo and how to customize animated logo templates in Photoshop

What is an animated logo template & how to edit it to match your brand

By | Branding, Design, Photoshop | No Comments

You went to watch a movie with your spouse. The theatre is filled with the rich scent of popcorn and the noise of chatting people and arcade games. You find your room and seats, watch all the trailers – and some annoyingly dumb ads – and then it comes. The logo of the movie studio glides into the center of the screen with heroic music…

Read More
7 characteristics of a bad logo and how to avoid them

7 characteristics of a bad logo – and how to avoid them

By | Branding, Design | No Comments

In my previous blog post, I shared 5 money-saving options for obtaining a logo for your new business. It was a good start to show you, that no matter where you are in your entrepreneurial journey, you can have a nice logo and visual identity.   However, cheap pre-made logos and logo templates can come with limitations if you don’t purchase them from a trusted…

Read More
How to create an effective creative brief for your design projects

10 key elements of a creative brief and why you need it for a successful logo design project

By | Branding, Design, Freebies | No Comments

If you’ve ever worked with a designer or design agency, you might have heard about the “creative brief” document.   Now tell me honestly: did you think that you definitely need that document, or you started questioning your designer. “Is she just trying to overcharge me for something I don’t need?”​ No worries, a creative brief is a legit and important document that you need before every…

Read More
I researched 2 awesome free design apps - Canva & Easil - let's see which one is better

Canva vs Easil: which one of these free design apps is the best to create click-worthy content for your brand

By | Branding, Design | No Comments

Ten years ago, your two options for creating visual content for your website were the Pro Tools (like Adobe Illustrator and Photoshop) and the Annoyingly Incompetent Tools (Like using PowerPoint to create website headers. Have you ever done that? It’s really painful). This is not the case today. We have so…

Read More